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Press Releases - Web Analytics News for Web Analytics Association

 
The top 50 press releases in our database are displayed below.
 
49 Record(s) Found. Displaying Page 1:
Leading Marketers Announce Three Days of Seminars on Copywriting, Website Optimization, and Mobile Web Marketing, This June in New York City
Release Date: 15-May-08
Author or Contact: Lennart Svanberg
Category:  Vendor  
FutureNow, Inc. (FUTR.OB) and IMC (Internet Marketing Conference) will offer three seminar-style training events for professionals involved in the planning, execution and optimization of new media campaigns. The events will take place over three days, from June 2nd through June 4th, in New York City.

Click to read Leading Marketers Announce Three Days of Seminars on Copywriting, Website Optimization, and Mobile Web Marketing, This June in New York City


Nedstat and GX join forces
Release Date: 15-May-08
Author or Contact: Floor Verbeek
Amsterdam, 15 May 2008 – Two leading Dutch software suppliers – GX and Nedstat – have joined forces. Nedstat, leading in web analytics, and GX, supplier of GX WebManager, the leading platform for web content management, have jointly developed a flexible solution for users to easily measure and gain insight into online visitor behaviour.

Click to read Nedstat and GX join forces


Web Analytics Association Announces New Board Of Directors
Release Date: 5-May-08
Author or Contact: Carla Vicens
Category:  WAA  
San Francisco, CA – May 5, 2008 – The Web Analytics Association (WAA), the global advocate for the online marketing analytics profession, today announced the newly elected directors for 2008-2009. Comprised of individuals from across the US, Canada and Europe, the Board reflects the wide range of industry experience and expertise that make up the growing marketing analytics profession. WAA Chairman Jim Sterne said, “The WAA is growing and ...

Click to read Web Analytics Association Announces New Board Of Directors


Web Analytics Association Announces “Base Camp” Educational Workshops in Conjunction with the eMetrics Marketing Optimization Summit in San Francisco
Release Date: 29-Apr-08
Author or Contact: Carla Vicens
Category:  WAA  Subcategory:  Events
Learn from Industry Experts the Latest Trends, Tips and Techniques of Web Analytics

Click to read Web Analytics Association Announces “Base Camp” Educational Workshops in Conjunction with the eMetrics Marketing Optimization Summit in San Francisco


NEDSTAT INTRODUCES MOBILE ANALYTICS
Release Date: 24-Apr-08
Author or Contact: Floor Verbeek
Category:  WAA  
Amsterdam, 24 April 2008 – Nedstat announces the release of mobile analytics providing Sitestat users with an in-depth view of mobile browsing and conversion. New reports about phone brands and types, screen sizes, browsing behaviour and mobile conversion are integrated with existing Sitestat web analytics reports giving users a clear comparative view of mobile and regular website activity.

Click to read NEDSTAT INTRODUCES MOBILE ANALYTICS


The Web Analytics Association and the Interactive Advertising Bureau Increase Collaboration on Web Metrics Standards
Release Date: 21-Apr-08
Author or Contact: Carla Vicens
Category:  WAA  
WASHINGTON, DC-- April 21, 2008 -- Today the Web Analytics Association (WAA) and the Interactive Advertising Bureau (IAB) announced their intention to work more closely together to increase consistency and clarity around Web metrics standards. Both organizations have independently made strides toward the standardization of terms commonly used in the advertising and analytics fields. The purpose of the new partnership is to better communicate the ...

Click to read The Web Analytics Association and the Interactive Advertising Bureau Increase Collaboration on Web Metrics Standards


New Certificate in Web Intelligence Addresses Global Need for Education in Web Analytics and Online Marketing Optimization
Release Date: 3-Apr-08
Author or Contact: Carla Vicens
Category:  WAA  
IRVINE, CA – April 3, 2008 – Today the University of California, Irvine Extension, along with the Web Analytics Association (WAA) and the University of British Columbia (UBC) Continuing Studies announced outstanding momentum and student response for its Certificate in Web Intelligence program. Released in Q4 2007, the online program offers students a comprehensive set of Web marketing, Web analytics, online marketing optimization and online ...

Click to read New Certificate in Web Intelligence Addresses Global Need for Education in Web Analytics and Online Marketing Optimization


Web Analytics Association Invites SES New York Attendees to “Come Eat and Delete” on March 17
Release Date: 10-Mar-08
Author or Contact: Carla Vicens
Category:  WAA  Subcategory:  Events
NEW YORK – March 10, 2008 – On day-one of Search Engine Strategies in New York, the Web Analytics Association (WAA) will host a networking event for WAA members and attendees. At 3:15 p.m. on March 17, WAA members and attendees are invited to an informal half hour networking event. Prizes and cookies will be on hand. The networking event, “Come Eat and Delete,” will immediately follow the 2:00 p.m. presentation, “Web Analytics: Measuring ...

Click to read Web Analytics Association Invites SES New York Attendees to “Come Eat and Delete” on March 17


eMetrics Marketing Optimization Summit Named the Official Conference of the Web Analytics Association
Release Date: 10-Mar-08
Author or Contact: Carla Vicens
Category:  WAA  
WASHINGTON, DC – March 10, 2008 – The Web Analytics Association (WAA) is pleased to announce the eMetrics Marketing Optimization Summit as its official conference. Moving forward, WAA members will receive a 15 percent discount on conference registration. Preceding each Summit, the WAA holds regional community meetings and educational WAA Base Camp workshops, which introduce new practitioners to web analytics tactics and processes. The ...

Click to read eMetrics Marketing Optimization Summit Named the Official Conference of the Web Analytics Association


Eric T. Peterson on Objectives, Definitions and Emerging KPIs -- New White Paper Explores Metrics for Online Video
Release Date: 25-Feb-08
Author or Contact: Ulrike Ziegler
Category:  Vendor  
Amsterdam, 25 February 2008 – Nedstat announces the publication of 'Measuring Multimedia Content in a Web 2.0 World', a white paper authored by Eric T. Peterson of Web Analytics Demystified and co-authored by Michiel Berger, Chief Innovations at Nedstat.

Click to read Eric T. Peterson on Objectives, Definitions and Emerging KPIs -- New White Paper Explores Metrics for Online Video


Over 70% Plan to Increase Spending on Web Analytics Training and Consulting According to the Web Analytics Association Industry Outlook Survey
Release Date: 17-Jan-08
Author or Contact: Carla Vicens
Category:  WAA  
WASHINGTON, D.C. – January 17, 2008 – Today, the Web Analytics Association (WAA) announced the results of its 2008 Industry Outlook Survey of over 500 marketing and analytics professionals. The survey results, presented in a WAA webcast today at 12:00 p.m. EST, uncover unique insights about the major issues, challenges and investments in web analytics in 2008. Overall, nearly 70 percent of respondents indicated that they plan to increase their ...

Click to read Over 70% Plan to Increase Spending on Web Analytics Training and Consulting According to the Web Analytics Association Industry Outlook Survey


Nedstat Appoints New CCO
Release Date: 13-Nov-07
Author or Contact: Ulrike Ziegler
Category:  Vendor  
Caspar Joustra to join management board and lead sales activities

Click to read Nedstat Appoints New CCO


Industry Thought-Leaders and Practitioners Share Ideas and Best Practices on New Web Analytics Association Blog
Release Date: 13-Nov-07
Author or Contact: Carla Vicens
Category:  WAA  Subcategory:  Committee News
Washington, DC - November 13, 2007 -Today the Web Analytics Association (WAA) announced that it has launched a blog open to all of its members to discuss and debate the hot topics, emerging trends and innovative technologies in the web analytics industry. The open read format of the WAA blog provides an opportunity for all of its members, from directors, committee chairs and practitioners alike, to write to a larger Internet audience about ...

Click to read Industry Thought-Leaders and Practitioners Share Ideas and Best Practices on New Web Analytics Association Blog


Nedstat Introduces Advanced Dashboards™
Release Date: 31-Oct-07
Author or Contact: Annemarie Verweij
Category:  Vendor  
Amsterdam, 31 October 2007 – Nedstat announces the release of Advanced Dashboards™ allowing Sitestat users to create a single overview of their key online metrics and instantly see the success of their online business. With its many display options, drag and drop and single click functionalities, drill-down feature and highly intuitive interface, Advanced Dashboards™ provides users industry-leading usability in display customisation.

Click to read Nedstat Introduces Advanced Dashboards™


Stream Sense™ Now with Easy Flash Integration
Release Date: 24-Oct-07
Author or Contact: Annemarie Verweij
Category:  Vendor  
Amsterdam, 9 October 2007 – Nedstat announces the release of simple Flash integration for Stream Sense™. This includes embedded Flash applications for off-site solutions such as widgets and gadgets.

Click to read Stream Sense™ Now with Easy Flash Integration


Web Analytics Association Announces Two Free Industry Discussions in October on New Standards Definitions
Release Date: 11-Oct-07
Author or Contact: Carla Vicens
Category:  WAA  Subcategory:  Events
In-Person Meeting and Online Webcast to Focus on Standards and the Future of Web Analytics

Click to read Web Analytics Association Announces Two Free Industry Discussions in October on New Standards Definitions


OX2 Expands to Germany, and Beyond!
Release Date: 10-Oct-07
Author or Contact: René Dechamps Otamendi / OX2 / CEO
Category:  Vendor  
David Rhee (former Director of Web Analytics at Gateway Computer) joins OX2 to lead the agency's new German branch

Click to read OX2 Expands to Germany, and Beyond!


OX2, à la conquête de l’Allemagne
Release Date: 10-Oct-07
Author or Contact: René Dechamps Otamendi / OX2 / CEO
Category:  Vendor  
David Rhee (ex-directeur Web Analytics chez Gateway) rejoint OX2 et dirige la nouvelle antenne allemande de l’agence

Click to read OX2, à la conquête de l’Allemagne


IndexTools Announces Booming GmbH As Its First Strategic Alliance Partner In Germany
Release Date: 25-Sep-07
Author or Contact: Andrea Simon
Category:  Vendor  
NEW YORK, NY September 25, 2007 - IndexTools (Inc.), leading provider of a cutting-edge online marketing analytics platform, announced today at OMD in Duesseldorf a Strategic Alliance Partnership with German online marketing agency, Booming GmbH.

Click to read IndexTools Announces Booming GmbH As Its First Strategic Alliance Partner In Germany


Large German Publisher Living Large on the Web, Thanks to IndexTools
Release Date: 20-Sep-07
Author or Contact: Andrea Simon
Category:  Vendor  
NEW YORK, NY September 20, 2007 – When a 260-year-old German publishing house went shopping for a partner to help sort out its rising web analytics needs, it didn’t take the matter lightly. Schlütersche Verlagsgesellschaft (SVG) first began using web analytics a decade ago to track visitors to its websites. But when the venerable publisher of phone books and trade magazines ventured deeper into the waters of the Internet with a host of websites ...

Click to read Large German Publisher Living Large on the Web, Thanks to IndexTools


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